The Marketing Wire

Fresh ideas and common sense for new media marketing and PR

Website metrics for beginners

So you’ve got you’re new website set up but it’s not getting many hits, what do you do? A quick search online and you’ll find a plethora of websites that will offer you website submission, SEO tips and tricks and both paid and link exchange programs.
So an hour and a hundred pounds later you’ve submitted [...]

When is an affiliate site not a damp squib?

Affiliate marketing. Love it of hate it it’s here to stay and it will continue to evolve no matter what the search engines, Antivirus tools and popup blockers do.
Ooops, rewind! What’s affiliate marketing?
OK, for the PROs and B2B marcomms persons (how pc) who justifiably haven’t a clue what it means I’m talking [...]